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How the Hard Rock Bet Loyalty Program Works

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New customers only

Hard Rock Bet Loyalty Program

  • Program name: Loyalty Rewards
  • Enrollment: Automatic upon registration
  • Loyalty points: Reward Points and Tier Credits
  • Benefits: Bonus bets, odds boosts, anniversary bet & get, multiplier boosts, VIP managers, and more
  • Redemption: Rewards Points can be redeemed via the Rewards Store
  • Rolling period: 30 days
  • Tiers: Member, Bronze, Silver, Gold, Platinum, Diamond

Deposit & Withdrawal Methods

Payout Speed

Up to 48 hours

Hard Rock Bet features a loyalty program called Loyalty Rewards. It’s a straightforward system that rewards users based on their activity. All sports bettors and casino players (in New Jersey only) are automatically enrolled, allowing them to start accumulating benefits from the get-go.

The program has six tiers, with benefits escalating as you move up. Members enjoy daily odds boosts, overdrive boosts, tier-specific promotions, and access to VIP managers.

I'll explain how the Hard Rock Bet loyalty program works, including details on how points accumulate, the different tiers, and the benefits each tier offers.

Hard Rock Bet Loyalty Program Overview

  • New customers are automatically enrolled in the program.
  • Users earn Reward Points and Tier Points from their betting activities.
  • Tier Credits are calculated over a rolling 30-day period to set Tier Levels.
  • Hard Rock Bet provides a points calculator to assist bettors in determining their potential points earned.
  • Reward Points expire after 90 days of inactivity unless redeemed.
  • Users can redeem Reward Points in the Reward Store for various online perks.

How to Earn Hard Rock Bet Loyalty Points

At Hard Rock Bet, every wager you place earns you two types of loyalty points:

  • Reward Points: These can be exchanged for prizes in the Rewards Store.
  • Tier Credits: These are used to determine your status within the loyalty hierarchy.

The amount of loyalty points you accumulate is based on three factors:

  • Bet Amount: The size of your wager.
  • Odds: The odds attached to the bet.
  • Reward Tier: Higher tiers earn points at a faster rate.

For instance, a $100 bet at +100 odds on Tier 1 will earn you 1.5 points. Meanwhile, a $200 bet at +200 odds on Tier 3 will net you 18 points.

Hard Rock Bet offers a points calculator that you can use to figure out how many points your bets will earn. To access it, go to your account menu, then navigate to “Loyalty Rewards.” Inside, you’ll find customizable toggles for each of the three parameters.

Hard Rock Bet Loyalty Program Tiers and Benefits

Once you rack up enough Reward Points, you can swap them for perks like bonus bets, mystery wheels, free spins, and casino bonuses.

The higher you climb in the tier system, the quicker you'll rack up Reward Points, which will speed up your access to rewards.

To redeem Reward Points, head to the Rewards Store. Start from the home screen, go to the account tab, then tap on Balance.

From there, navigate to Loyalty, and select “Loyalty Rewards: Redeem Your Points.” Within the Rewards Store, you can review and choose your rewards.

Additionally, the loyalty program offers benefits specific to each tier. Here’s a breakdown of what each level entails:








Tiers Credits Required to Get In<1010-149150-9991k-3,9994,000+Invite only
Rewards Points Multiplier1x2x3x5x7x10x
Daily Odds Boosts & Sportsbook PromosYesYesYesYesYesYes
Overdrive Boosts----YesYesYesYes
Anniversary Bet & Get------YesYesYes
Tier-specific Promos------YesYesYes
Loyalty Rewards Multiplier Boosts--------YesYes
Preferred Customer Service Queue--------YesYes
VIP Account Manager----------Yes

Loyalty Rewards is an online-only program, so you can only earn and redeem incentives through the app.

However, Hard Rock Bet plans to merge their loyalty programs, creating a crossover system. This will allow you to earn points online and redeem them at Hard Rock’s physical locations, similar to how Caesars Rewards and BetMGM Awards operate.

To sync up your online and offline loyalty programs, navigate to your account menu, select “Loyalty Rewards,” and open the “Unity by Hard Rock” tab. Here, you'll need to enter your 9-digit Unity member number.

When the crossover program is implemented, you'll be able to exchange Rewards Points for Unity Points and vice versa 1:1. This exchange will unlock various benefits, including discounts at Hard Rock cafes, hotels, and Rock Shops.

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