Sportsbook Rating Methodology

Here at Odds Assist, we are committed to creating objective, transparent ratings to help you make the best decisions when it comes to which sportsbooks to use. We will continually update our Editorial Ratings over time as sportsbooks introduce new features, change promotions, etc. 

Each sportsbook we review goes through our extensive rating process that evaluates thousands of data points in eight categories, including the following:

Category Weight Description
How competitive the odds offered are across all major sports
Intro Promo
How competitive the intro promo for new customers is
Promos & Odds Boosts
How many & how generous ongoing odds boosts & promotions are
Sports & Bets Offered
Which sports & types of wagers are offered by the sportsbook
User Interface
How user friendly the website & mobile app(s) are
Deposits & Withdrawals
Which deposit & withdrawal methods are available as well as payout speed
Customer Reviews
How positive customer reviews across other platforms are
Education & Statistics
The availability of educational & responsible gaming resources as well as team & player statistics

We rate each sportsbook relative to other sportsbooks in each category. Each is scored from 1 to 5 with each representing the following:

  • 5 Stars: Best in category
  • 4 Stars: Above-average
  • 3 Stars: Average
  • 2 Stars: Below-average
  • 1 Star: Worst in category

Data for all sportsbooks were collected simultaneously to ensure fairness. For example, we only compared odds for the same games at the same times across all sportsbooks reviewed.

For odds comparisons, specifically, we compared hundreds of games across all major sports and leagues including:

  • NFL (spread, total, moneyline, futures)
  • NCAA Football (spread, total, moneyline)
  • NBA (spread, total, moneyline, futures)
  • NCAA Basketball (spread, total, moneyline)
  • MLB (run line, total, moneyline, futures)
  • NHL (moneyline, puck line, total, futures)
  • Soccer (3-way moneyline, futures)

How to Use Our Editorial Ratings

While we believe our ratings give a good overview of which sportsbooks should truly be considered the “best”, it's important to think about what features you are mainly interested in—such as the intro promo, competitiveness of odds, ongoing promotions and odds boosts, or something else—to decide which is the best for you personally.

You can read our extensive reviews to get a better idea of whether a specific sportsbook is likely to meet your needs or not. In addition, our state-specific guides go over which sportsbooks are the best in each state—both overall and in specific categories.

If you have any questions, comments, or concerns about our Editorial Ratings, feel free to contact us.

Dave Rathmanner

Dave Rathmanner is the Founder & CEO of Odds Assist. After struggling to find helpful sports betting resources and honest reviews when he first started betting, he decided to create the site he always wished he had. Dave has been betting on sports since NJ legalized it in 2018 and regularly analyzes sportsbooks to find the best options for bettors. Aside from creating new content for OA readers, Dave is also passionate about researching betting markets, creating models, and developing profitable betting strategies.